Search engine optimization (SEO) is the process of optimizing your website, which allows search engine crawlers (bots) to crawl and properly index your site. The better your site is optimized, the better your site will rank in search results. Patients are on the web every day searching for doctors and medical services, and you want to make sure that you’re being found. docero is here to help you be found at the top of search engine results page and ensure potential patients have an informative, seamless and positive experience when they click on your site.
If you have questions about our medical search engine optimization services or would like more information, we invite you to fill out the “request a consultation” form to schedule a time to speak with a specialist.
Our Medical SEO Process and Account Setup
At Doctor Identity Services, we don’t believe in a one-size-fits-all approach to optimizing your website. Your practice is unique to you, your location, and your patients, and we want to deliver a strategy that is equally unique and personalized to your needs.
We start our process by taking an inventory of everything related to your website – analytics, conversions, traffic data, rankings, and content. You can’t manage what you don’t measure; we make sure your site is properly tracking conversions and set benchmarks for how well your site is currently performing.
Then, we research keywords that your website should focus on and map them to existing pages on your site. We also identify if new pages need to be added to the site for proper optimization. Once we have a keyword map, we build a three-month strategic plan to maximize organic growth from search engines. Each month, we deliver superior SEO service that will increase your website’s visibility on the web using a range of tactics.
Maintaining your website’s health
Improving website performance
Building your website’s online presence with local citations and backlinks from other websites
Medical SEO Reporting
We will send you frequent reports that track the success of our SEO strategy and the impact it has had on your website. Our favorite metric to highlight is conversions because we prioritize getting quality patients into your office. We also report on traffic, website engagement metrics, and your website’s search engine rankings.